About Potatoes USA
International Marketing Programs
As potato growers, we believe that the quality, consistency and variety of potato products from the United States offer a unique sales opportunity. Potatoes USA promotes five categories of potato products: fresh table-stock potatoes, fresh potatoes for processing, frozen potato products, dehydrated potato products. Our goal is to establish a partnership with you supporting our mutual objective of increasing sales and profits.
When it comes to food, today’s retail consumer is looking for quality and convenience. Potatoes USA products offer both, and Potatoes USA has carried out extensive research on how retailers can improve their profits from potatoes.
An endless variety of products and preparation methods makes potatoes one of the most versatile products available for foodservice uses. Potatoes USA can help you make potatoes one of your most profitable menu items.
For bakeries, delicatessens, snack processors and others, potatoes offer an unexpected new twist as an ingredient. Potatoes USA has conducted research to demonstrate how U.S. potato products can be utilized to enhance many products and save on labor.
Marketing programs conducted by Potatoes USA help consumers understand that potatoes deliver good nutrition along with their naturally rich potato flavor.
International Food Assistance and Development (IFAD)
Potatoes USA works with Private Voluntary Organizations, USDA and USAID to incorporate U.S. dehydrated potato products into international food assistance and development programs. IFAD services include technical assistance for organizations to program dehydrated potatoes.